Every website or blog owner should understand and know how valuable it is to have the ability to create and monitor backlinks to their website. Having inbound links to your website is essential in order to help you obtain a higher page rank on Google. However, the backlinks you should have on your site should not be based on the quantity but more importantly on their quality.
Google has made quite a revamp on the matter by which they rank websites, and backlinks are among the considerations or an important parameter used in their ranking. Website owners should be concerned about getting quality backlinks on their site as part of their search engine optimization strategy. As a matter of fact, about 95% of the efforts of SEO is focused on building quality backlinks on their site, with the focus on creating backlinks coming from sites with high Page Rank.